Privacy Policy

Last updated: 30/04/2025

This Privacy Policy explains how Montelu (“we”, “us”, “our” or the “Site”) collects, uses, and discloses your personal information when you visit, use our services, make a purchase on https://www.montelu.com (the “Site”), or otherwise communicate with us (collectively, the “Services”). For the purposes of this Privacy Policy, “you” and “your” mean the user of the Services—whether a customer, website visitor, or other individual whose information we process.

Please read this Privacy Policy carefully. By accessing or using the Services, you agree to the collection, use, and disclosure of your information as described here. If you do not agree, please do not use or access the Services.

Personal information we collect

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information needed to process your purchases. We may also collect additional information if you contact us for customer support.

Examples of information we collect

Device information
Examples: web browser, IP address, time zone, cookie identifiers, browsing behaviour.
Purpose: to load the Site accurately and optimise performance.

Order information
Examples: name, billing address, shipping address, payment information (including card details), email address, phone number.
Purpose: to fulfil orders, process payments, provide customer support.

Support information
Examples: details you provide when you contact us.
Purpose: to provide assistance and improve your experience.

How we use your personal information

We use your personal information to provide and improve the Services, including to:

Process transactions and fulfil orders.
Communicate with you about your order or queries.
Review orders for potential risk or fraud.
Provide information or advertising about our products or services in line with your preferences (where permitted).

How we disclose personal information

We may disclose personal information to third parties for legitimate purposes as set out in this policy, including:

Service providers/third parties acting on our behalf (e.g., IT hosting, payment processing, data analytics, customer support, cloud storage, fulfilment and shipping).
Business and marketing partners, including Shopify, to provide the Services and advertising. These partners will use your information in accordance with their own privacy policies.
At your request or with your consent, e.g., for product shipping, social widgets, or sign-in integrations.
Affiliates within our group in our legitimate interest of running an efficient business.
Business transactions (e.g., merger or insolvency) and legal compliance (e.g., responding to subpoenas or lawful requests), enforcing our terms, or protecting our rights and users.

Disclosures in the last 12 months

Identifiers: basic contact details and certain order/account information.
Commercial information: orders, purchases, and support details.
Internet or similar activity: usage data.
Recipients: service providers (e.g., internet service providers, payment processors, fulfilment and support partners, analytics providers), business/marketing partners, and affiliates.

We do not use or disclose sensitive personal information to infer characteristics about you.

User-generated content

The Services may allow you to post product reviews or other user-generated content. Content submitted in public areas is public and may be accessed by anyone. We cannot control how others use public information and are not responsible for privacy or security of information you make public, or for the accuracy, use, or misuse of such information by third parties.

Third-party websites and links

Our Site may include links to third-party websites or platforms. If you follow those links, please review the relevant privacy, security, and other policies. We are not responsible for the privacy/security of those sites or the accuracy, completeness, or reliability of their content. Information you provide on public or semi-public sites (including social platforms) may be viewed by other users of the Services and/or those platforms.

Children’s data

The Services are not intended for children, and we do not knowingly collect personal information from children. If you are a parent or guardian of a child who has provided personal information, please contact us using the details above to request deletion. As of the effective date, we are not aware of any “selling” or “sharing” (as defined under applicable US laws) of personal information of individuals under 16.

Security and retention

No security measure is perfect or impenetrable and we cannot guarantee “perfect security”. Information sent to us may not be secure in transit. Please avoid using unsecured channels to send sensitive information.

We retain personal information for as long as necessary to manage your account, provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements and policies.

Your rights (UK & UK GDPR)

Depending on your location, you may have some or all of the rights below. These rights are not absolute and may apply only in certain circumstances. We may refuse requests where permitted by law.

Access / information: request access to personal information we hold about you and details of how we use and share it.
Erasure: request deletion of your personal information.
Rectification: request correction of inaccurate personal information.
Portability: receive a copy of your personal information and request transfer to a third party (where technically feasible).
Restriction: ask us to stop or restrict processing of your information.
Objection: object to processing based on our legitimate interests, including direct marketing (you can opt out of marketing at any time).
Withdraw consent: where we rely on consent, you may withdraw it at any time.

We will not discriminate against you for exercising your rights. We may need to verify your identity (e.g., email address or account details) before responding. Consistent with applicable law, you may authorise an agent to make requests on your behalf; we will require proof of that authority and may request you verify your identity directly with us.

Marketing preferences: You can unsubscribe from marketing emails at any time using the link in our emails. We may still send non-marketing emails (e.g., account or order communications).

To exercise your rights, please follow the instructions on our Site or contact us using the details above.

Complaints (UK): You may contact us using the details above. If you are not satisfied with our response, you can complain to the UK Information Commissioner’s Office (ICO). See ico.org.uk for contact details.

International users & international transfers

We may transfer, store, and process your personal information outside your country, including in the United States. Your information may also be processed by our staff and third-party service providers/partners in those countries.

Where we transfer personal information outside the UK/EEA, we rely on appropriate safeguards, such as:

UK adequacy regulations (where the destination is deemed adequate by the UK government); and/or
Standard contractual safeguards (e.g., the ICO’s International Data Transfer Agreement (IDTA) or the UK Addendum to the EU Standard Contractual Clauses).

Contact us

For more information about our privacy practices or if you have questions, please contact:

Trading name: Montelu
Registered name: Mfcommerce
Company number: 74437364
VAT number: NL219389846B01
Business address: Laan van Londen 1860, 3317DA, Dordrecht, Zuid-Holland, The Netherlands
Email: info@montelu.com
Phone: +44 7848 174801
Instagram: @montelu.uk

Your trust is timeless — and, like our creations, it is handled with care.